Ballard Food Bank serves Seattle by providing food, support, and essential services, and has done so for almost five decades. In 2021, Ballard Food Bank expanded into their new space designed by Graham Baba Architects. Studio Matthews developed an updated brand that embodies a renewed mission: providing critical services that extend far beyond food. Centered around the new tagline, "A Hub for Hope", and a family of bright iconographic illustrations, this sentiment was reflected throughout signage, environmental graphics and donor recognition within the new space.